Over the past weekend, I took time to reflect on both successful and less successful business deals, as well as my gardening hobby. I noticed many parallels between the two, which I’d like to share.
There are numerous formulas for achieving success, but I discovered a common thread in every deal: a desire for genuine growth, a plan to achieve it, and an understanding of the obstacles in the way.
What does genuine growth look like?
Put away your calculators for this. Many people have data on market sector growth, but here’s my perspective: real growth occurs in measurable stages. It begins as a seed, sprouts into a sapling, and then branches out to its natural height. Anything that deviates from this pattern is not true growth; it’s malignant, like a tumor or parasite. I’ve encountered many individuals and businesses that are malignant in their dealings.
How does genuine growth apply to business?
Have you ever seen a malignant business? These are companies that exploit their existing customers like parasites, with no real plans for growth. They might offer temporary benefits to clients but contribute nothing to their community. A growth-focused company aims to stand independently and support the broader community, rather than constantly draining a small client base. Most importantly, they know how to grow and strive to do so. It’s crucial to identify the type of business you’re dealing with and partner only with those demonstrating real growth. A malignant business can quickly drag your company down.
How can I adopt this growth mindset?
Companion gardening closely resembles my thoughts on growing companies. This technique involves planting mutually beneficial plants near each other. For example, basil thrives near tomatoes, and both plants support each other. Conversely, some plants, like peppers and tomatoes, should not be planted together as they compete for the same nutrients. This concept applies to business as well. Surround yourself with businesses that complement yours, and you’ll experience growth. If you associate only with businesses like yours, you’ll find yourself competing for the same clients.
In summary:
- Observe and follow true growth in business
- Stay away from malignant businesses that are not growing healthy
- Surround yourself with complimentary businesses that will help you grow
